木作定制展厅 Wooden Custom Exhibition Hall

D-H City Parlour

SHOWROOM

DESIGN

FASHION

TRAVEL

LIFESTYLE

产品是生活场景构建中的一部分。

Products are part of the construction of life scenes.

城市会客厅的立项，是品牌方与简璞一起，对于传统木作定制展厅的一种新的探索。当然，这也是我们对于目前家居市场的一次预判与实践。

The establishment of D-H City Parlour is a new exploration of the traditional wooden furniture customised showroom by D.H with JSD. Its also for us to anticipate and practice what we want to do in the home market right now.

如何让消费者和设计协作单位真正了解到何为定制，以及如何体现定制单位服务深度的核心基础，也是我们需要重点思考的问题。

How can consumers and designers understand what customisation is, and how to present the depth and core of customised services is also something we need to think about.

DESIGNER

文超

CUSTOMISATION

定制

01

所谓定制服务，顾名思义，应是按照使用者的实际使用诉求而产生的非标准化设计、生产、落地服务。

Customised service is a non-standardised design, production and completion service according to the users actual usage requirements.

但回归到真实的装饰建材行业而言，却又并非如此。大部分的定制单位，则仅限于在自己的体系库里选择材料和造型模块，进行简单的尺寸变动和组合。所以，这样的状态，是远远无法满足真正个性化的需求服务深度的。

However, returning to the decorative building materials industry, most of the designers selecting materials and modelling modules in their only system library, make simple size changes and combinations. Therefore, such a state of affairs is unable to meet the needs of true personalisation.

但，真正的非标定制，种类繁多，且有无限可能。再加上消费者自身的诉求和喜好又各不相同，所以，无论再大的展示空间，都无法精准且全面的展示所有内容。

Truly customised with a huge variety and endless possibilities. Consumers have different demands and preferences, so no matter how large the display space is its impossible to display everything accurately and completely.

体验

02

既然无法通过纯展示的形式，体现非标定制的所有内容。那么我们不如放弃超大的产品陈列展示空间形式，取而代之的是以小型深度的体验空间，去展示定制品牌单位的审美力、理解力、创造力、以及资源整合能力等综合优势。

We cant just use the form of display to reflect all the contents of customisation. Therefore, we decided to give up the oversized product display and exhibition space, and chose to use a small experience space to demonstrate the comprehensive advantages of D-H City Parlours aesthetics, comprehension, creativity, and ability to integrate resources.

同时，我们也将真实的生活场景植入到整个空间之中。并依托实际使用的真实场景关系，将定制产品融入其中。这样的设定之下，产品便不再是冰冷冷的陈列，而是生活场景构建中的一部分。而这，不正是消费者所需要得到、体验到的样子吗？

At the same time, we also implant real life scenes into the whole space. Incorporating customised products into real scenarios of actual use. In this way the product is not just a display but a part of the construction of the live scene. I think this is what consumers need to get and experience.

LIFE

生活

03

会客厅将营造成一个完美的生活空间，这除了对于材质、工艺的技术依赖以外，使用者与共创者对于生活的理解，与审美情趣的偏好同样至关重要。这甚至极大的影响着一个空间最终呈现的面貌。而木作定制单位，也应具备同等的深化能力及生活、审美意识。

The city parlour will create a perfect living space, which in addition to the material, craftsmanship requirements, the user and the designer of the understanding of the living space, therefore aesthetic preferences are also very important. This will affect the final presentation of a space. Wooden furniture customisation should also have the same ability and aesthetic awareness.

于是，会客厅的搭建，亦要满足品牌方对于生活与审美情趣的理解与表达。而这样的表达，我们希望是真实（实际使用）的、生动（空间能与体验者友好相处）的、丰满（饱满且丰富、甚至是理想的生活场景状态）的。

Therefore, the construction of the city parlour should also meet the D-H City Parlours understanding and expression of life and aesthetic interests. And we hope that this expression is real, vivid and rich.

STRUCTURE

构建

04

所以，在这样的空间里，我们不再一味的体现木质产品部分。而是像真实的生活空间一样，将木作产品与石材、涂料、不锈钢、样板、玻璃、甚至活动家具、生活电器等内容组合在了一体。这便是真实的应用场景，也是多元的空间情绪。当然，自然也是空间组成的一部分，所以光的引入，同样重要。不同的光影变化，随着时间的游走，又会产生不同的画面与情绪。

So, in a space like this we dont single out the wooden product section, like a real living space woodwork products are combined with stone, paint, stainless steel, material samples, glass, and even movable furniture and electrical appliances. This is the real application scene and the diversified spatial mood. At the same time nature is part of the composition of the space, so the introduction of light is important. Different variations of light and shadow will produce different images and moods over time.

身在其中的我们，就如同是参演在一部唯美的电影中一般。

Being there is like being in a beautiful film.

AM

项目团队

The Team for the Work

Project Location

文超 Steven

D-H City Parlour