PODOLYAN Store Project FILD design thinking company

2015-06-02 15:00
架构师提供的文本描述。与时尚设计师PODOLYAN的合作始于2014年公司的标志设计和品牌重组。
Text description provided by the architects. Collaboration with fashion designer PODOLYAN started from logo design and total rebranding of the company in 2014.
下一步是在基辅市中心开设的一家专卖店。客户提供的空间受到其商业面积(36平方米)的限制。但是,具有高度密封的革命前建筑的优势是-大拱形展示窗。
Next step was the monobrand store opening in the heart of Kiev. The space provided by the client was limited by its commercial area (36sq.m). But the advantage of the pre-revolution building with the hight sealing was – big arch showwindow.
 © Roman Pashkovskiy
罗马普什科夫斯基
他说:“因此,为了营造宽敞的环境,我们决定制作精致的家具,并尽量保持橱窗的透明度,让市民可以从街上看到美好的景致。”换句话说,这个想法是把室内设计成一个靠自己来装饰的橱窗,这样就会吸引潜在客户的注意力。
“So basically for the spacious feeling of the place, we decide decided to produce lightly sophisticated and exquisite furniture and to keep the show window as transparent as possible for a good view from the street. In other words the idea was to make the interior a window dressing by it self so it will drag attention of the potential clients.
 © Roman Pashkovskiy
罗马普什科夫斯基
这个地方的颜色托盘完全取自PODOLYAN品牌的品牌色彩:黑色带有淡淡的灰色阴影。一个大的展示窗口和详细的照明安排的优势给我们提供了一个机会,在黑暗阴影结合材料纹理的内部项目。
The color pallet of the place totally taken from the branding color of the PODOLYAN brand : black with light and dark shadows of grey. The advantage of a big show window and detailed lighting arrangement gave us an opportunity to perform the interior project in dark shadows combining the materials textures.
 © Roman Pashkovskiy
罗马普什科夫斯基
混凝土瓷砖是由Solidhead专门为这个项目定制的,因为它有某种脱离标准形式和创造几何图案的意图。一些瓷砖贴上了PODOLYAN的标志,在地板上散落得乱七八糟。
The concrete tile was customized by SolidHeads specifically for this project, due to a certain intention to escape from standard forms and to create geometrical patterns. Some tile pieces was branded with PODOLYAN logo and were spread around the floor in chaotic order.
 Ground Floor Plan

                            
黑色层板装饰板模仿地板的几何图案.面板的某些部分不对称地达到了天花板,并做出了大胆的风格声明。此外,装饰面板完成了一个功能目的,隐藏后门到其他设施。设计师强调一种时尚的气氛与纹理石膏墙处理也表现在深色。所有家具件、装饰元素和门把手都是丹·瓦赫拉梅耶夫根据他的布局定制和设计的。
Black ply-wood decorative panels emulates the floor geometric pattern. Some part of the panels asymmetrically reaches the ceiling and makes a bold stylistic statement. Also the decorative panels accomplish a functional purpose hiding the back side door to other facilities. Designer highlighted a fashionable atmosphere with a texturized plaster wall treatment performed also in a dark colour. All furniture pieces, decorative elements and door handles were customized and designed by Dan Vakhrameyev according to his layouts.
 © Roman Pashkovskiy
罗马普什科夫斯基
简约和微妙的线条,精致的家具与黑暗的内部情绪和薄薄的金属轮廓的家具单位画在浅灰神奇地绘制在空间的轻盈。机架结构由连续的直线组成,使底部的基础交叉。机架设计反映了地砖的几何布置。多功能金属齿条栅格是放置在墙壁上的服装及配件组合物。
Minimalistic and subtle lines of the delicate furniture are in contrast with dark interior mood and thin metal contours of the furniture units painted in light grey magically draw in the space lightness. Racks construction consist of continuous lines which makes a foundation intercrossing at the bottom. Rack design reflecting the geometrical arrangement of the floor tile.Multi function metal rack grids are places on a walls for clothes and accessories compositions assembling.
位于中间的一套软垫座椅和混凝土顶桌,是房间的中心部分。爱迪生的灯泡漂浮在家具单元上方的空气中,营造了一种舒适的氛围。其余的钨灯被安置在橱窗内,模仿它的形状,张开温暖的眼睛,吸引人的光芒。
Set of upholstered seats and concrete top table situated in middle accents a centerpiece of the room.  36 Edison’s bulbs are floating in the air above the furniture unit, creating a cozy atmosphere. Rest of the tungsten lamps are disposed inside the show window imitating it’s shape and spreading warm eyes attracting glow. 
 © Roman Pashkovskiy
罗马普什科夫斯基
衣架上的品牌服装由12盏最新的污物设计系列灯具照明-代号SO6!一般照明呈现混乱排列的天花板斑点。
The brand clothes on the racks are illuminated by 12 lamps from latest FILD objects design collection - code name SO6  !!! General lighting presented by chaotically arranged ceiling spots. 
在神奇的隐藏门后面是通往PODOLYAN品牌核心的道路。吊死的楼梯把客户带到二楼的裁缝处。
Behind the magical hidden door lies the way to the heart of the PODOLYAN brand. Hanged stairs bringing clients to the tailoring department on the 2nd floor. 
 © Roman Pashkovskiy
罗马普什科夫斯基
商店的立面和橱窗上装饰着一个带有内部照明的品牌标志。入口台阶和前拱的形状是匹配在一起的。台阶是用黑色的混凝土做的,上面装饰着数学不锈钢的轮廓。设计构图以不寻常的栏杆形式完成。
The facade and show window of the store are decorated with a brand logo with inner illumination. Entrance steps and front arch are matching together by the shape. Steps were made of black concrete and decorated with math stainless profile. Design composition completed with unusual banister form. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Architects FILD design thinking company
Location Esplanadna Street, 32, Kyiv, Ukraine
Category Store
Area 80.0 sqm
Project Year 2015
Photographs Roman Pashkovskiy

                    

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