瓷是一个对于品质有着极高要求、定位高端的品牌集合店，它汇聚了多个国内外顶尖陶瓷品牌的产品。从接到品牌方项目委托的那一刻起，我们一直在思考的核心问题就是：宝瓷将以一种怎样的姿态融入这座城市？

Progress is a high-end brand collection store with extremely high quality requirements. It brings together products from many top domestic and foreign ceramic brands. From the moment we received the project commission from the brand, the core question we have been thinking about is:How will Progress integrate into this city?

流动的体验

Flowing experience

在传统印象里，奢侈品品牌会选择奢华而具备仪式感的空间和无微不至的贴心服务来营造尊贵体验，却也给一些客户来了无形的压迫感和距离感。我们希望改变传统高端门店的拘谨氛围，转而去营造一场轻松而舒适的自由体验。

In the traditional impression, luxury brands will choose luxurious and ritualistic spaces and meticulous and caring services to create a noble experience, but it also gives some customers an invisible sense of oppression and distance. We hope to change the restrained atmosphere of traditional high-end stores and create a relaxed and comfortable free experience.

项目位于街区的端头，本身具备了极好的视觉昭示性。我们并不希望去强化这一优势而去追求视觉上的夺人眼球，我们选择反其道而行之。

The project is located at the end of the block and has excellent visual visibility. We do not want to strengthen this advantage and pursue visual eye-catching, we choose to do the opposite.

我们以自由的形体进行精确的推敲组合，塑造了一面自由流动且充满建筑美感的城市街道立面。摒弃了形式上的夸张夺目，规避了材料上的浮夸造作。让店面以一种松弛且轻盈的状态，安静的矗立在城市之中，宛如一首在城市的喧嚣中轻声吟唱的建筑诗歌。

We use free shapes for precise deliberation and combination to create a free-flowing and architecturally beautiful urban street facade. Abandon the exaggerated and dazzling form and avoid the exaggerated and artificial materials. Let the store stand quietly in the city in a relaxed and light state, like an architectural poem that is softly sung in the hustle and bustle of the city.

进入空间内部，形体的流动如泉水般肆意流淌，或急转跌宕，或平静柔和。或宁静如镜，又或如涓涓细流。人在空间中的体验也跟随着形体的变化而自由的行进，惬意且放松。

Entering the space, the flow of the shape flows freely like a spring, or turns sharply, or is calm and soft. Or it is as quiet as a mirror, or like a trickle. Peoples experience in the space also moves freely with the changes of the shape, comfortable and relaxed.

形体的建构

谦逊与退却

Humility and Retreat

空间的材质选择以一种谦逊退却的姿态来呈现，当空间展示的产品本身就是材质，那么空间本身则必须知晓其存在的位置与价值。唯有更好的去衬托产品，才是空间所应该扮演的角色。

The material selection of the space is presented in a humble and retreating attitude. When the product displayed in the space is the material itself, then the space itself must know its position and value. Only by better setting off the product is the role that the space should play.

材质与形体经过精确组合之后，呈现出丰富的律动，在空间的各个角落中，都顺应了自由体验的空间主旨。

After the precise combination of materials and shapes, a rich rhythm is presented. In every corner of the space, it conforms to the theme of free experience.

空间安静如诗歌，体验自由且纯净。

The space is quiet like poetry, and the experience is free and pure.

功能的美学

Functional Aesthetics

纯净的空间，流动的节奏，穿插其中的还有专为项目而设计研发的产品系统。木质与陶瓷产品的结合，既为空间增添了一份温润自然，也恰到好处的展现了产品本身的特质。

Pure space, flowing rhythm, interspersed with product systems designed and developed specifically for the project. The combination of wood and ceramic products not only adds a touch of warmth and nature to the space, but also perfectly displays the characteristics of the product itself.

清晰的结构，模糊化的尺寸，无限的延展性，为这组产品带来了无限的可能性。系统性、模块化的展陈产品设计，从功能到美学，从收纳到展示，在解决空间问题的同时，也为空间的未来赋予了丰富的可能性。

Clear structure, blurred size, and unlimited ductility bring infinite possibilities to this group of products. Systematic and modular display product design, from function to aesthetics, from storage to display, not only solves space problems, but also gives rich possibilities to the future of space.

产品的细节

流动的形体与退却的材质塑造出的空间诗意，让品牌以一种低调安静的姿态融入城市，透过空间设计而传达出的品牌气质，也将在顾客自由的体验之后得到更真切的感受。

The poetic space created by the flowing shape and retreating materials allows the brand to integrate into the city in a low-key and quiet manner. The brand temperament conveyed through the space design will also be more truly felt by customers after their free experience.

平面布置图